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                      | Domain 
                          Name Basics: What, Why, and How  |   
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                      | What's 
                        in a domain name? A lot more than you might think. Your 
                        domain name can be your first impression, your face to 
                        the outside world, and your new marketing plan. Learn 
                        more about what domain names are, why you should take 
                        the time to choose a good one for yourself, and how to 
                        go about it. 
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                      | What 
                          is a domain name?  A domain 
                          name is an address for the Internet. It helps people 
                          find your web site. Just as homes and businesses have 
                          street addresses, all web sites have domain names. The 
                          Pamey domain name is pamey.com. A domain 
                          name is made up of two parts, typically preceded by 
                          www. Let's use pamey.com as an example: * 
                          The first part, pamey, is a unique name that represents 
                          the web site.* The second part, com, is the extension, and stands 
                          for "commercial." There are many extensions 
                          available, though .com, .net, .biz, .info, and ..com.gh 
                          are the most popular extensions in Ghana.
 
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                      | Why is a 
                          good domain name important? A good 
                          domain name helps you in numerous ways. For 
                          Businesses Add your 
                          domain name to your business card, email signature, 
                          and other advertisements. 
                           Build 
                            credibility: Show your customers that you 
                            have an established business. Improve 
                            your marketing: 
                            Provide customers an easy way to remember and contact 
                            you. Protect 
                            your brand: Secure the domain name that best 
                            represents your business name — and keep it 
                            out of the hands of your competitors.  For 
                          Consumers Describe 
                          your site as best you can with your domain name. For 
                          example, a real estate company might use their company 
                          name, some combination of words including the location 
                          of their facilities, or the name of their most design. |   
                      | How 
                          do I choose a domain name?  Keep 
                          these tips in mind as you select your domain name. 
                           Your 
                            domain name should reflect your business name or the 
                            topic your site will cover. It 
                            should be a unique and concise name that is easy to 
                            say, remember, and spell. You 
                            can use only letters, numbers, and hyphens in your 
                            domain name. Spaces or other symbols are not allowed. If 
                            your first choice isn't available, try rearranging 
                            the word order, adding hyphens, or using abbreviations 
                            or locations to come up with a unique alternative. Once you 
                          have a domain name, you need a web site! Luckily, you 
                          came to the right place. It's easy to add Pamey services 
                          that help you build a full web site or open an online 
                          store. |  
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